Tuesday, September 29, 2015

RL's Pink Pony Collection Back at Macy's

Ralph Lauren has partnered up with Macy's for the third year in a row for the fight against cancer. This October, Polo Ralph Lauren in store shops will be transformed into Pink Pony shops at 48 U.S. locations and online at macys.com/pink.

The Pink Pony Foundation is Ralph Lauren's initiative to fight cancer. The fund’s mission is to ensure that access to quality treatment is available to everyone at an earlier, more curable stage.

The Pink Pony Shop at Macy’s features Pink Pony Ts, tanks, long-sleeve fleece, sweatpants, knits, leggings, polos, vests and windbreakers for men and women. Apparel will retail from $48 to $125, and outerwear from $165 to $248.  Twenty-five percent of the purchase price of all Pink Pony apparel and accessories sold by Macy’s in the U.S. will benefit the Pink Pony Fund for causes devoted to cancer awareness, education and research.

This year, the initiative will add Pink Pony Limited Edition fragrances of Ralph Lauren Romance and Midnight Romance, of which 15 percent of the retail sales price will be donated to the Pink Pony Fund during October, with a minimum guaranteed donation of $100,000. Midnight Romance Eau de Parfum is $105 for 150 ml, and $96 for 100 ml. Romance Eau de Parfum is $98 for 150 ml and $88 for 100 ml. Macy’s is the exclusive retailer to carry Pink Pony Limited Edition fragrances. They are also available in Polo Ralph Lauren and Ralph Lauren stores and on ralphlauren.com.
Further, from Thursday until October 18, Macy’s customers who purchase the commemorative Pink Pony Pin for $5 ($4 of which benefits the Pink Pony Fund, with 25 percent of the donated amount to support breast cancer-related causes), will receive a discount of up to 20 percent on an assortment of merchandise at all full-line Macy’s stores nationwide, with some exclusions.

Separately, Ralph Lauren and ralphlauren.com will offer Pink Pony Collection Accessories, not sold at Macy’s, retailing from $895 to $2,500. In the U.S., during the month of October, 100 percent of the purchase price of Pink Pony Collection Accessories will be donated to the Pink Pony Fund. After October, 25 percent of the purchase price will continue to be donated to the Pink Pony Fund.

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