Thursday, August 23, 2012

Ivanka Trump's Shoe Line

Two years after launching her shoe line and carving out a strong presence in Lord & Taylor, Nordstrom and Bloomingdale's, Ivanka Trump is expanding into other major doors for fall, including all Von Maur stores and a slew of independent boutiques.
Retailers said the brand's mix of versatile, on-trend looks and competitive price points — $50 to $150 for dress and casual styles and less than $300 for boots — has made it a standout. "From the first day the shoes hit the floor, they were an instant success, and [sales] have only gotten stronger with the evolution of the collection," said Lord & Taylor EVP and Chief Merchant Liz Rodbell.

Look out for her new collection and for her international expansion. Ivanka Trump's collection is definitely a brand to watch.

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